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Sales & Marketing

          Pre-Licensed Mortgage Loan Real Estate Sales & Marketing Mentoring Program


Step Up: Sales & Marketing Training   

This workshop is specifically designed for the licensed agents who want to expand their

client base and increase their sales volume. Our step-by-step approach walks you

through the sales process: from marketing tips, getting an appointment with ease,

making a sales presentation, to handling difficult objections. We will also show you

ways to be a great communicator and listener, essential tools in the making of a high-

producing agent. (6 hours)


Session 1:   Establishing a Business Portfolio


  1. Personality Traits for a Successful Agent

  2. Methods of Prospecting

  3. How to source your contacts

  4. How to Put Together a Profile

  5. Project: Write A Profile



Session 2:   Prepare a Marketing Plan


  1. Prospecting Tips

  2. What Makes you Different

  3. Marketing Ideas that have been proven Successful

  4. 10 More Marketing Ideas that Don�t Cost you a Fortune

  5.  Project: proposal for short-term and long-term marketing plan



Session 3:   Making a Sales Presentation


  1. Turn prospects into clients in 6 easy steps

  2. Get the next appointment by applying the art of small talk

  3. How to interpret body language and use it to your advantage

  4. Perfecting the sales language

  5. Improve your tonality

  6. Clearly articulate the language with sincerity and competence

  7. Preparing a Sales Presentation


Session 4:   How to Win over Objections


  1. Steps to take when You Have an Objection

  2. Learn to write a Script using your Own Voice

  3. Identify your client�s Needs vs. Wants

  4. How to turn an Objection to a Benefit

  5. Presentation: Role Play Handling Objections




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Key Benefits

bulletA great way to learn about marketing for new agents
bulletGreat tips for getting clients
bulletLearn about objection selling and how to handle them with ease


Description SKU # Price
Step Up Program: Sales & Marketing Training including Mentorship Program 4001 $495
Group Discount 4200 TBD

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Copyright � 2006 REL: Real Estate & Loan School
Last modified: 09/24/17